After the Storm, Homeowners Are Searching - Are They Finding You?

When hail hits or a tree comes down, homeowners grab their phone and search "roofer near me." Out-of-town storm chasers show up with professional websites. Where's your company? A local roofer they can trust should be at the top.

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Common Problems Roofing Businesses Face Online

These problems are costing roofing companies thousands in lost jobs

Storm Chasers Beat You Online

Out-of-town companies flood your market after every storm with slick websites. Your 20 years of local experience is invisible.

Missing Calls on the Roof

You're three stories up and can't answer. By the time you call back, they've already scheduled with someone else.

Invisible After Storms

When homeowners search "storm damage roof repair," companies with websites get the calls. You're nowhere to be found.

Can't Show Your Credentials

You're GAF certified, fully insured, and offer extended warranties - but homeowners can't verify any of that online.

No Way to Show Your Work

You've done hundreds of beautiful roofs, but potential customers can't see them. Your best marketing is sitting in your phone's camera roll.

Paying Lead Services

HomeAdvisor and Angi take a huge cut of every lead. You're paying for customers that should be finding you directly.

97%

of people search online for local contractors

$8,500

average value of a residential roof replacement

85%

of homeowners research roofers online before calling

72%

prefer local companies over out-of-town contractors

Capture Storm Damage Leads Instantly

After a major storm, your phone should be ringing off the hook. But if homeowners can't find you online, they're calling the storm chasers instead. A website with storm damage forms captures leads while you're on a job site.

Storm Damage Request Forms

Homeowners report damage with photos and details. You get instant notification with everything you need to respond.

Instant SMS Alerts

Get storm damage requests sent to your phone immediately - respond before the storm chasers even show up.

Local Company Emphasis

Prominently display that you're local, licensed, and will be here long after the storm chasers leave town.

Storm Damage?
Locally Owned Since 2005

Free inspection within 24 hours. We help with insurance claims.

We'll contact you within 2 hours

Insurance Claim Assistance Sells Roofs

Most homeowners are terrified of dealing with insurance companies. When your website shows you help with the claims process, you become the obvious choice over competitors who just give quotes.

  • Free damage inspections: Document everything for the insurance company
  • Claims assistance: Help homeowners navigate the process
  • Meet with adjusters: Be present during inspections to ensure fair assessment
  • Supplement filing: Get additional damage approved when missed initially
Our Insurance Claims Process
1
Free Inspection

We document all damage with photos and measurements

2
File Your Claim

We help you file and provide all documentation needed

3
Meet the Adjuster

We're present to ensure nothing is overlooked

4
Quality Installation

Professional roof replacement with warranty

Roofing Website Features That Win Against Storm Chasers

Everything you need to establish trust and capture leads

Storm Damage Lead Capture

Dedicated forms for storm damage requests with photo upload. Capture leads the moment they need you most.

Local Company Emphasis

Prominently display your local address, years in business, and community involvement. Beat storm chasers with trust.

Manufacturer Certifications

Display GAF, CertainTeed, and Owens Corning certifications. Show the extended warranties you can offer.

Before & After Gallery

Showcase your best work with stunning before/after photos. Nothing sells roofs like seeing the transformation.

Financing Options

Promote financing for customers paying out of pocket. An $8,500 roof becomes "$150/month" - much easier to approve.

Review Management

Display your Google reviews prominently. Local reviews beat storm chaser marketing every time.

Showcase All Your Roofing Services Online

Most homeowners only think of you when they need a full roof replacement. Show them everything you do - repairs, gutters, siding - and capture more revenue from every customer.

Roof Replacement Roof Repair Storm Damage Inspections Leak Repair Gutters Siding Skylights Ventilation Commercial Emergency Tarping Maintenance

The result? The customer who called about a leak ends up booking a roof replacement, new gutters, and soffit repair.

Extended Warranty Protection

As a certified installer, we offer manufacturer warranties that storm chasers can't match.

50

Year Shingle
Warranty

25

Year Workmanship
Warranty

10

Year Labor
Coverage

100%

Transferable
to New Owner

Storm chasers won't be here to honor their warranty. We will.

Build Trust Before You Knock on the Door

Homeowners are cautious about roofing contractors. Your website should answer every concern before they even call - licenses, insurance, reviews, and local presence.

Local Address & History

Show your physical address, years in business, and community involvement. You're not disappearing after the job.

Certifications & Licensing

Display manufacturer certifications, contractor license, and insurance info prominently.

Local Reviews

Show reviews from neighbors they might know. Local social proof beats marketing claims.

Team Photos

Put faces to your company. Homeowners trust people, not logos.

Proudly Local

Smith Family Roofing

Serving Springfield Since 1998

GAF Master Elite

$2M Insured

License #12345

4.9/5 from 287 local reviews

"Best roofers in Springfield!" - Sarah M.

What Roofing Contractors Are Saying

"After last year's hail storm, we got 73 leads through our website while our phone was ringing non-stop. That's over $400,000 in roofs we would have lost to voicemail."

- Mike R., Family Roofing Business

"Customers tell me they chose us because we looked established and local online. The storm chasers have slick sites, but we have trust."

- Jennifer T., Roofing Contractor

"The insurance claims section on our website closes deals. Homeowners are relieved we handle the paperwork. It's our biggest competitive advantage."

- Carlos M., 25-Year Roofing Pro

Everything Your Roofing Website Needs to Beat the Competition

Professional Website Design

Mobile-first design that builds instant trust

Storm Damage Lead Forms

Capture emergency leads with photo upload

Before & After Gallery

Showcase your best roof transformations

Insurance Claims Section

Explain your claims assistance process

Certification Display

GAF, CertainTeed, Owens Corning badges

Local SEO Optimization

Show up for "roofer near me" searches

Financing Information

Promote payment options for big jobs

Review Integration

Display your Google reviews automatically

Frequently Asked Questions About Roofing Websites

After a storm, homeowners immediately search online for roofers. Storm chasers — out-of-town companies that follow severe weather — already invest heavily in professional websites. Without your own professional site, local homeowners who would prefer a trusted local roofer can't find you, and the storm chasers win the job.

Essential features include storm damage lead capture forms, before-and-after photo galleries, manufacturer certification badges (GAF, Owens Corning, CertainTeed), insurance claims assistance information, service area maps, customer testimonials with project photos, and mobile-responsive design. Financing information and warranty details also build trust.

Emphasize what storm chasers can't offer: local reputation, long-term warranty support, community involvement, and the fact that you'll be here next year when they need you. Display your local business address, years in the community, local reviews, and Better Business Bureau rating. A "Local vs. Storm Chaser" comparison on your site can be very effective.

Your website can include insurance claims guides, explain the process step-by-step, and offer to work directly with insurance companies. This removes a major pain point for homeowners and positions you as the easy choice. A dedicated insurance assistance page can be a powerful lead generator after storms.

Ready to Beat the Storm Chasers?

Let's talk about how a professional website can grow your roofing business and establish you as the trusted local choice. Free consultation, no pressure, no obligations.

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