About us

About Premier Code, Inc.

Premier Code builds, hosts, and maintains websites for small and growing businesses, from simple marketing sites to custom platforms with workflows and integrations. You get one partner from launch through years of ongoing support.

  • In business since 2010
  • We host what we build
  • We reply within one business day
  • Free website audits

Our story

Premier Code, Inc. started in 2010 with a simple idea: small businesses deserve the same quality of engineering that large companies get, without having to manage a dozen vendors to get it.

In the early years, we supplemented the development teams of other companies, including auction platforms that went on to sell millions of dollars of equipment and products. That work taught us what it takes to run a site that real money depends on: it has to be fast, secure, and up when customers need it.

From there, we grew into a full-service partner. We run our own Linux servers, both co-located and in the cloud, and we host and maintain the sites we build. Our stack has grown with the work:

Early years

Java and the Spring Framework, MyBatis, MySQL, and Apache/Tomcat, served from co-located and cloud Linux servers.

Today

Java with Spring Boot, Spring Security, Spring Data, and Spring AI, plus Python and Go, Docker and Kubernetes, automated deployments, and managed database migrations.

Always

One team that builds the site, hosts it, monitors it, and answers the phone.

Products we build and run

We also build and operate our own products, which keeps our skills sharp and shows what we can deliver.

See all our work, including client projects

Meet the founder

Brian Hurley

CEO and founder, Premier Code, Inc.

Brian Hurley is a software architect with more than 35 years in technology and over a decade building large-scale search systems. Alongside Premier Code, he is a Principal Software Engineer at Elsevier, which he joined in 2014. The experience below is what he brings to every client project.

Search at scale

  • Builds and maintains Solr/Lucene search indexes that each hold more than 125 million documents.
  • Helped design an indexing method that can fully reindex and validate every document in an index in a few hours.
  • Designs high-performance indexing pipelines and Retrieval-Augmented Generation (RAG) solutions with Spring AI, backed by Solr, Elasticsearch, and OpenSearch on AWS.

Infrastructure and automation

  • Designed fully scripted deployments for 300+ servers with Chef and Python, with no manual server configuration.
  • Builds on AWS (EC2, S3, RDS, Redshift, Route 53, OpenSearch Service) and runs Linux across co-located and cloud environments with Ansible, Python, and Bash.

Enterprise experience

Before focusing on search, Brian spent 25 years at Texas Instruments, from 1989 to 2014, rising from equipment technician to senior architect:

  • Led a team of 15 developers and supported more than 150 internal applications used by people around the world.
  • Introduced the Spring Framework to the company, where it became the corporate standard, and taught classes to bring other developers up to speed.
  • Built an Oracle-based inventory prediction system that helped cut stockroom inventory from $180 million to under $35 million in one year.
  • Worked on a parts-tracking system projected to avoid $7 million per year in new parts cost.
  • Was named Employee of the Quarter (Q2 2013) for helping customers and co-workers do their jobs more productively.

He also served as Chief Information Officer at Dragonfly Media, where he built a small data center and Oracle systems serving more than 100,000 users.

Community and teaching

Brian spent years volunteering in the Dallas–Fort Worth developer community. He served as Secretary and Treasurer of the Java Metroplex User Group and as Leader and Advisor of the Spring Dallas User Group, where he gave talks from 2010 to 2013 on Spring scheduling and threading, persistence, MyBatis, Maven, and deploying applications to the cloud.

Our team

Brian and Holly Hurley of Premier Code, Inc. standing in a brick courtyard
Brian and Holly Hurley

Holly Hurley

VP Marketing

Holly leads marketing at Premier Code. Reach her at holly@premiercodeinc.com.

Why work with us

One partner, start to finish

We design, build, host, monitor, and support your site.

Enterprise-grade engineering

The same practices behind systems with hundreds of millions of documents and hundreds of servers go into your site.

We run what we build

Our own products have to stay up too, so we take uptime, backups, and security seriously.

Honest, direct support

We reply within one business day.

Let's talk

Tell us about your business, and we'll tell you honestly whether we're a fit. Website audits are free.

info@premiercodeinc.com · (972) 322-4511